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Text reads JUST DROPPED! Summer Print: Coral Reef over a colorful, stylized underwater coral reef pattern with fish, seaweed, starfish, and coral shapes in shades of blue, purple, and pink.
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Now in New Styles!

Three women wear colorful, summery dresses and skirts. One poses by greenery, one stands on a beach, and one rides a purple bike with a basket. A circle reads, available in plus!.

Now in New Styles!

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Explore All Coral Reef

Three women in colorful summer dresses pose happily outdoors, one holding a pool float, one with a bike and picnic basket, and one with a sunhat. Greenery fills the background. A sign reads, available in plus!.

Explore All Coral Reef

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Pack Light, Look Effortless. Our Best Basics!

Woman in sunglasses wearing a yellow sleeveless top and white skirt, smiling with one hand in her curly hair, standing in front of a leafy green background.

TOPS

A person stands with hands in pockets, wearing blue cropped pants and a blue leaf-patterned top. Background includes pillows and a teal wall.

BOTTOMS

A woman in a bright pink dress and straw hat smiles outdoors, standing in front of white umbrellas and green foliage. She holds her hat with one hand and a pink ribbon in the other.

DRESSES

A smiling woman with long blonde hair wears a green coral-patterned shirt and blue shorts, standing by a bicycle with a wicker basket. Green leaves fill the background.

COASTAL PRINTS
Woman in sunglasses wearing a yellow sleeveless top and white skirt, smiling with one hand in her curly hair, standing in front of a leafy green background.

TOPS

A person stands with hands in pockets, wearing blue cropped pants and a blue leaf-patterned top. Background includes pillows and a teal wall.

BOTTOMS

A woman in a bright pink dress and straw hat smiles outdoors, standing in front of white umbrellas and green foliage. She holds her hat with one hand and a pink ribbon in the other.

DRESSES

A smiling woman with long blonde hair wears a green coral-patterned shirt and blue shorts, standing by a bicycle with a wicker basket. Green leaves fill the background.

COASTAL PRINTS

DRESS UP WITH EASE!

NEW Elevated Summer Skirts

Two women stand outdoors in front of a green hedge. One wears a yellow top and white skirt holding a basket; the other wears a pink top and lavender skirt, holding a badminton racquet. Text reads available in plus size..

DRESS UP WITH EASE!

NEW Elevated Summer Skirts
Two colorful flip-flops with a tropical pattern are stuck upright in sandy beach with the ocean and blue sky blurred in the background.
A smiling woman in a large white sunhat and light blue outfit stands outdoors against a clear sky, with one hand on her hip and the other holding her hat.

100% COTTON WARDROBE STAPLES

Effortless Essentials

Styles you fall in love with, and fabric that lasts wash after wash. We're known for creating your everyday go-to pieces.

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A woman stands outdoors wearing a pink top and a blue skirt, posing with one arm raised. She has curly hair and is surrounded by greenery and white fabric in the background.

BE BRIGHT, BE BOLD

Made with You in Mind

Dress them up or down, our versatile styles help you be your vibrant self. Find your confidence in our signature FP colors.

SHOP NEW ARRIVALS

Summer Screens Are Back! 🦩☀️

Back In StockSold outA woman in a blue sunhat, sunglasses, and denim shorts stands by a pool, smiling and holding a mesh tote bag. She wears the Flamingo V-Neck T from Fresh Produce Clothes, a 100% cotton top featuring a watercolor pink flamingo design. Lush trees and a bright sunny sky fill the background.
Flamingo V-Neck T
Sale price$49.00
Color
Back In StockA woman stands by the pool in the Fresh Produce Clothes Beach Day Essentials Drape Dress, featuring summer-themed graphics in light green. Smiling in the sunshine, she completes her look with a straw hat, sunglasses, and a white bag—perfectly ready for pool parties and any beach day adventure.
Beach Day Essentials Drape Dress
Sale price$72.00
Color
Back In StockA smiling woman in a sunhat, sunglasses, and the Fresh Produce Clothes Palm Hues V-Neck T featuring colorful palm trees stands poolside. She enjoys a sunny day with denim shorts and a black bag, as lounge chairs and lush greenery fill the background.
Palm Hues V-Neck T
Sale price$49.00
Color
Back In StockA woman in a sun hat, sunglasses, blue shirt, and denim shorts stands by a pool with trees in the background. She wears the Beach Day Essentials Keepsake T from Fresh Produce Clothes, featuring summer-themed graphics that add to her vibrant style. A large pool float is visible nearby.
Beach Day Essentials Keepsake T
Sale price$46.00
Color

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40+ years of loving Fresh Produce!

Marilyn O.

Marilyn O.

★★★★★

Fresh Produce has always been my go-to place for years. The quality is fantastic. Great for casual and beach wear.

Nancy D.

Nancy D.

★★★★★

Fresh Produce is my favorite brand of clothing. I love the bright colors. The fit is always flattering and the quality is wonderful. I think I have most of what has ever been made!

Tyrell E.

Tyrell E.

★★★★★

I first started buying from Fresh Produce many years ago, while other stores were into drab colors, you have always had true colors that lift my spirit.

Mary P.

Mary P.

★★★★★

My Fresh Produce clothes are my favorites. I love the cotton, I love the colors, and I love that most are made in America!

Smiling woman in a pink shirt and straw hat stands on a sunny beach, holding the brim of her hat with both hands. The ocean and blue sky are visible in the background.
A square swatch of light blue fabric with zigzag-cut edges, shown on a plain white background.

OUR COMMITMENT TO YOU

We Bring Happiness to Everyday Living.

With high-quality 100% cotton fabrics and colors that uplift your soul and spirit, we help every woman feel her brightest, boldest self.