Dalia Dress

Garment dye is the process that makes Fresh Produce clothing look and feel sun washed and beach worn. We sew up the style and then dip it in Fresh Produce color. The process requires heat so all of our garment-dyed clothing is pre-shrunk, soft, and fabulous! (This is also why size specifications can be slightly different.) We love how garment dye brings out the individual personality of each garment -- just like our customers, no two are exactly alike! Color variances and/or fading are normal. All of our colors are either reactive, pigment or optically dyed. Reactive dye is infused through and into the fiber of the fabric, offering a consistent, flat look. Pigment dye (such as in our Peri, Flamingo and Sunkissed colors) is a surface dye that creates high/low coloring and variation, giving a casual, worn look. White is the only color dyed optically which increases the brightness of our whites.

At Fresh Produce we're all about keeping it easy. Unless otherwise noted in the description, all of our products can be machine washed in cold and tumble dried on low. We recommend our garment-dyed pieces be washed separately and inside out before wearing. Please avoid contact with light colored fabrics and upholstery as there might be some color rub. Do not use detergent bleaches, stain removers, or fabric softeners. For stains, we recommend using a mild dishwashing detergent (Hint! DAWN) directly on stains, let sit for 15-30 minutes, then wash as usual.

For more information about the specific fabrics we use, or other terms on our site, please reference our FP Glossary